Vehicle wraps are one of the best forms of outdoor advertising, but if they are not taken care of properly, they won't last as long as they should.

When taken care of properly, a vehicle wrap can last anywhere from 5 to 7 years. He is a few tips on how to keep your wrap looking its best.

1. Hand wash your vehicle

While handwashing may take a little longer than going through a carwash, it is the most recommended way to keep your wrap clean. Use a soft rag and a nonabrasive cleaning to avoid scratching or scraping the vinyl. If you have a larger vehicle, like a box truck or transit van, and a pressure washer is needed, make sure that the water pressure is no higher than 800-2000 psi. Also, remember to use sweeping motions so that the vinyl doesn't rip or wear down. Never pressure wash if you see loose edges, as it can cause further damage.

2. Storing Your Vehicle

Too much UV exposure on your wrap is never a good thing. You can drastically protect your vehicle wrap from the elements just by parking your vehicle in a spot with more shade or under a covered area. Too much sun exposure can cause damage such as cracking, fading, or peeling, therefore cutting the lifespan of your wrap short.  

3. Call a Professional

If you begin to notice any kind of damage or fading to your wrap, make sure you call a professional and don't try to fix it yourself. We have trained installers who are ready to help you with whatever you may need in order to keep your wrap looking its best. 

What is Brand Consistency?

Brand consistency is the practice of always delivering messages aligned with the core brand values in the same tone, presenting the brand logo in a similar way, and repeating the same colors throughout your visual brand elements

1. Consistency makes your brand feel more dependable 

When you have a brand, that usually means that the aspects of that brand flow from vehicle to vehicle and even to the website and other signage or advertisements. If all of your advertisements have a completely different feel from one another, then there is a good chance your customers will become confused. You want people to be able to recognize your brand and know what you provide in a professional way. If your brand flows together nicely and looks professional, then your customers will view you as dependable and trustworthy. Therefore they will be more willing to invest their time and money into your services.

2. Consumers trust brands they recognize 

The purpose of branding your fleet is to make it so that your company is recognizable and memorable. When a consumer looks at your vehicle, you want them to be able to immediately know what service you provide. You also want to have a design that will stick in a consumer's mind so that when they need a service, they will think of you. If someone sees a companies fleet of vehicles multiple times while driving around town, there is a better chance that that company will get called for a new job over a company that might have little to no mobile advertisements. 

No matter what the vehicle is, with small changes, we are able to make your design fit and flow nicely. PDQ is one company that we work with that demonstrates brand consistency extremely well. 

Vehicle wraps are a great way to promote your business around the community. Commercial Vehicle wraps are a relatively straightforward way of advertising where you can build your design as detailed or as basic as you need in order to match your brand identity. The wraps can be put on in a timely manner and will last for a few years, despite the changes in weather.

1. Advertisements that Aren't Stationary

Since your advertising on the road, you are guaranteed to reach a larger audience considering how much we all drive each day. No matter where you go, new people will always be viewing your wrap which can mean more customers for you in the long run. 

2. Hard to Miss but Not too Overwhelming

Vehicle wraps are a more subtle way to advertise but will still stand out on the road. The graphic you use has staying power because, unlike radio and television ads, viewers do not have to option to just change the station but have to continue looking at the road since they do not have the option to look away. If someone is driving next to your wrapped vehicle, there is a good chance they will look at it at least once because it looks different from all the other cars on the road.

3. Protective and Easy to Change

Vehicle wraps are installed in a way where they are meant to last 3-5 years but there is always the option to have the installer peel it off and reinstall something new. This makes it easy for your wrap to match your brand as it develops. Aside from various marketing benefits that you will get from your wrap, the vinyl will also provide a protective barrier from things like chips and scratches. Therefore, a goof vinyl job will protect your vehicle and keep it looking like new for years to come.

4. One Time Cost

It is more worth your while to invest in a vehicle wrap because it is a one-time fee unlike other advertising campaigns such as Google, Television, or radio ads. The cost of these types of advertisements will continue to increase the longer you have them, whereas a vinyl wrap will be good for a few years.

At Apple Graphics, we always get excited about new customers but we also love when previous customers reconnect in order to continue growing their fleet and overall business.

Why do these customers keep coming back?

1. Convenient

At Apple Graphics, we understand that, as a business owner, you are already busy. You have plenty to do on a daily basis, so figuring out an advertising strategy should be something easy that you can check off your list and have confidence that it will be successful. By trusting the experts at Apple Graphics, you will benefit from the increased brand awareness that our fleet graphics create. Your marketing message is sure to stand out and be remembered.

2. High-Quality Materials

There are plenty of different qualities of wrap material out there. Just like everything in life, you get what you pay for. Investing in the proper material has a big impact on the final result of your vehicle wrap. Some of the top brands such as 3M, Avery, and Oracle have been around for years. These leading companies use a material that always lasts as long as expected and so do we. 

3. More Fleet Vehicles Means More Views

It is estimated that on average, a wrapped vehicle will receive 30,000 to 70,000 views per day. That's a lot when you consider how much people drive on a daily basis. What better way to turn a functional business need into a cost-effective, promotional tool that will increase your brand awareness by leaps and bounds?

4. Unique Designs that fit the Brand of the Company

We know that all customers have specific interests and requests, which is why we always keep a fully stocked inventory of custom vehicle wraps for all occasions. No other company will look like yours, making sure you catch the viewer's eye in a unique way.

     How do you choose the right vehicle wrap company? It may seem easy to find the right company to wrap your vehicle. If you want professional service, no cheap alternatives, no vehicle damage, and a flawless graphics for you business; you have to keep a few things in mind.

     The first thing you should look for is a portfolio. Look for a website, and social media. Here at Apple Graphics, we showcase our vehicle wraps on Instagram, Facebook, Twitter, Linkedin, Google, and our website of course. Without a portfolio, you have minimal ways to know what the company can handle. A major part of the process is the design. A good thing to pay attention to before wrapping your vehicle, is the graphic designer. Every vehicle is different, designers around different body lines, curves, and recess's takes a bit more then creativity. 

     It may be easy to forget how important the quality of the print is. At Apple Graphics, we print at the highest quality. We are 3M, avery, oracal, and fellers certifed. Making sure your vehicle wrap is quality printed. Make sure the company you choose ask for the exact make and year of your vehicle, along with pictures. Understanding the exact curves, corners, and dips; will help complete a secures vehicle wrap. Does the company your choosing understand your target market? Does the company want to help your reach that goal? 

   Your vehicle wrap should be exactly what you wanted it to be. At Apple Graphics there are no limits to your design. With a team of experienced installers, and designers, we make your vehicle wrap everything you expected. When choosing the company to wrap your vehicle, keep those things in mind!

     Wrapping your fleet is a great way to advertise your business. Your vehicle wrap has the potential to reach 35,000 to 70,000 people a day, with proper branding. Think about how many people that truly is, now times that by how many wrapped vehicles you have. Vehicle wraps have become the most modern, and successful way to advertise in this day and age. Designed to catch the eye, fleet wraps have significantly higher results in return then any other forms of advertisng.

     Wether your wrapped vehicle is traveling local, or long distance; your spreading your business name. Your fleet wraps brands your business, and increases your impressions daily. Here at Apple Graphics we make sure your wrap graphic, and instalition have reached our highest potential. Our goal is to better your business through your vehicle wraps. Consider fleet branding as mobile billboards, that you own. 

     For many people partial vehicle wraps are a good alternate to full vehicle wraps. With partial vehicle wraps you are able to pick the coverage areas, and still properly get your mesasge across. Just like a full vehicle wrap, you are able to customize your partial vehicle wrap the same way. Partial vehicle wraps cover 25% - 75% of your vehicle.

     If your looking to promote your business with a partial wrap, placement is key. Our designer, and installers are working toward making your partial vehicle wrap look like a full vehicle wrap. Using your car color as the background, adding some cut outs, and text, your vehicle will be ready to hit the streets and advertise. 

Design:

     Im sure everyone has designed a business card before. You know: put your logo on a flat surface then add you phone number and web site. Make sure your name is legible and boom! You have a business card. When designing each wrap , there are several obstacles to take into consideration. Every vehicle is different, therefor the graphic designer must have experience. Every angle, curve, and recess must be taken into consideration when designing the perfect wrap.

Material:

     There are plenty different qualities of wrap material out there. Just like everything in life, you get what you pay for. Investing in the proper material has a big impact on the final result of your vehicle wrap. Some of the top brands such as 3M, Avery and Oracle have been around for years. These leading companies use material that always last as long as expected. Be smart when investing into your wrap material. Understand quality also plays a huge factor. 

Installation:

     You have your design, you have your high quality 3M vinyl printed, now what? Time to install your vehicle wrap. A lot of people think installing the vehicle wrap is the quick and easy process. The installer must have a particular set of skills. such as applying the wrap as shown on the proof. lining up everything can be difficult, due to the body of the vehicle. After hours of lining everything, the real challenge comes. you can have a perfectly placed wrap, but if the material is not trimmed and tucked properly the outcome could end of bad. Trimming the wrap takes patience, and an extremely steady hand with the proper installer the task should fun. 

Looking for ways to better your business ? Is Investing in your vehicle wrap important ? Let us explain.

     Lets us explain the benefits behind wrapping your vehicle. Your vehicle is repeatedly seen throughout the day , a large percentage of those people are potential clients. The people who see your vehicle the most are usually locals in the area. Local marketing always has sufficient results , people feel more comfortable hiring locals. Wrapping your vehicle will attract attention without any disturbance , look at your vehicle wrap as a mobile billboard. Everywhere you go you are spreading your companies name. 

     Not many people care much for a plain white van on the road , so allow us to help. Bold writing and bright colors may be your best friend when it comes to designing your graphic. Colored vehicle wraps attract the eye , and make your vehicle stand out on the road. Your company name should always be fully legible , along with contact information , and social media handles. Following these tips will increase your business rate , and make contacting you that much easier for potential clients. Vehicle wraps vary in price , depending the vehicle you choose to wrap. The major benefit of a vehicle wrap is you own it ! Unlike commercials , and billboards , there are no reoccurring fees. 

     Have you ever wondered about advertising your business ? Have you ever looked into wrapping your vehicle ? Wrapping your vehicle has become the essential way to advertise your business. 

     At Apple graphics our main goal is getting your business noticed ! Weather you decide to fully wraps your vehicle , or partially wraps your vehicle , were here to make your wrap effective. Thousands of people a day see your vehicle on the road , vehicle wraps have become the most sufficient way to advertise your business. We take pride in our craft , from design to installation. Wrapping your vehicle should be a fun processes, therefor we work closely with our clients here and make sure they are with us every step of the way. We are here to help your business reach its full advertisement potential.

     Utilizing your vehicle surfaces for advertisement has become key for getting more business. Our friends Ifixit Handyman ( Ifixith.com ) was interested in a full wrap on his for transit. With the logo he supplied us , we put together an ideal wrap for his ford transit. As you may know a full wrap is most effective , when wrapping your vehicle. Ifixit utilized his ford transit as an advertisement opportunity , and couldn't be more happy with the results of his full wrap.